With deep roots in editorial design from my tenure at Western Star, I crafted layouts for annual calendars, developed promotional materials, and managed photoshoots—all with the goal of creating content that truckers would crave more than roadside fare. At Nike, I focused on developing impactful printed in-store graphics for retailers like Dick’s Sporting Goods, Scheels, and Sports Authority. My role involved art direction, graphic design, set design, assisting with photography, and collaborating directly with printers to bring each project to life. My passion for editorial design drives me to create compelling and visually striking content.